Everyone knows that now Instagram takes the leading place among all social networks in terms of popularity. The number of users increases daily by several hundred thousand.
You might think it's too late to register your Instagram account, promote it, gain followers and make money. But this is a misconception. In this article, we will familiarize ourselves with the basics of blogging on Instagram in order to start successfully developing on this social network.
After completing the simplest registration, Instagram will offer you to fill out a profile. In this social network, it's called Header. It's located just below the main page photo and acts as a «summary» of the blog.
The profile header is the business card of the page. First of all, subscribers pay attention to it, and only then to the page. Therefore, you need to know how to properly design it.
You need to publish literate, readable, and interesting texts in order to get success from your published post, and so that people pay attention to it.
Here are some of the main points for writing posts:
When people visit Instagram profiles, they pay attention not only to individual posts, but also to the overall design of the account. Therefore, a beautifully and aesthetically designed feed visual plays an important role in the development of the page.
First, you need to choose one shade, which will become the main one for your account. Posts, videos, main photo and relevant stories should be combined and have a common shade.
The initial goal of creating Instagram is to create a social network for posting photos. At the moment, people are posting both videos and photos. Therefore, the picture quality must be high. Sometimes the beauty of the photo matters more than the text in the post itself.
In general, Instagram can be mistaken for a glossy magazine. This is probably why many bloggers pay so much attention to the visual part of blogging. A profile or post photo is the face of an account, personality, brand, store.
Subscribers of any blogger are divided into 2 types: some only watch stories, while others read only posts. Therefore, keeping stories daily is the responsibility of any blogger.
You need to post at least 10 stories per day. The audience will know that the page is live. In addition, they themselves will take part in this activity: answer in Direct, ask questions, be interested in the product. All of this increases engagement.
Stories should also match the color scheme of the entire page. When the entire account is completely designed in the same style, subscribers will be pleased to visit the profile every time.
We also recommend alternating the formats of stories: blogger's face, side view, shooting details, street, room, and so on. The content should be interesting and varied for the target audience.
Blogging on Instagram is a profession that needs to be learned in order to develop a profile quickly and correctly. A beautifully designed account is half the success in development.