If a blogger's page is designed ugly, unattractive, and uninteresting, then this will not bring you success. The potential target audience will not be interested in the profile, and your existing subscribers will get bored and they will «run away» from you.
An Instagram account is the face of a company or blogger, a business card. Any user of a social network, first of all, pays attention to the visual component of the page, and only then he delves into the essence. Therefore, you should know how to design accounts beautifully to attract subscribers.
There are conditional requirements for all blogs:
Nickname. On Instagram, you can come up with a nickname only using Latin letters. According to the rules, the profile name must be unique and contain no more than 30 characters. At the same time, subscribers should easily remember it.
If your blog is personal, please include your first name, last name, or nickname. If it's a store or brand, then include the company name itself.
Adhere to the following guidelines so that Instagram users can easily find the page in search:
Account header. The first thing that catches people's eyes when opening a page on Instagram is the profile header. It includes: main photo, profile name, blog description. All involving information about the account should be indicated here.
A person is unlikely to want to subscribe to a blog in which he doesn't understand by the profile header what is the essence of the page and what it is about in general.
We recommend that you only include the key points:
This function is recommended for all Instagram accounts.
This is beneficial for stores in that they can indicate in them all the important information for buyers, which they will never lose and can quickly find. For example, they can place prices, product characteristics, ordering methods, customer reviews.
Timeless stories for personal blogging are a way to leave your subscribers a chance to revisit interesting facts about you. For example, to save interesting moments from travel, funny situations, useful information for the target audience.
Each group of timeless stories should be framed with a beautiful picture, which will be visually combined with the entire page.
High-quality and beautifully designed feeds attract the attention of most subscribers. Therefore, you need to work on this and know a few guidelines.
Stories should also match the color scheme of the entire profile. For example, if the page is designed in calm and bed-like colors, then stories with bright red shades will look ridiculous and ugly.
If you don't want to make gross mistakes in the design of your profile, you should prepare a draft version, write all the points for the profile design, come up with an account name, description, and so on.
There are many feed styling apps to help you preview future post renderings. You can easily use them to learn how to combine a color palette.
Don't be afraid of change. If you have a feeling that the profile is incomplete or requires adjustment, then you can change the design. The main thing is to monitor the result and effectiveness. Note how many subscriptions were before the changes and how many became after them.
A beautifully designed account is part of the success in developing an Instagram page.